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5 Keys To Profitable (Not Obnoxious) Bragging About Your Business
Your marketing consultant says, “People don’t know how great you are.”
Your new client says, “I had no idea you could do all these great things.”
Your prospect blurts out, “Are you sure you’re really good enough to do this?”
“OK, I”d better start promoting myself,” you think. “I do great things. It’s time to tell the world.”
But then that little voice inside your head says, “Remember that time in third grade when you said the math problems were too easy? And everyone poked fun at you for being conceited.”
Or the time you spoke up at a meeting and someone sent you an anonymous note: “The nail that stands out gets pounded down.”
Or you kept hearing that humility is a virtue. You resisted at first, but now it’s part of who you are.
“I need a cheerleader for me,” you say to yourself. “But I just can’t bear to describe myself as amazing, incredible, wonderful, or heroic.”
