5 Steps To Turn Your Blog Posts Into An Online Course

You know repurposing holds the key to productivity. Here’s a whole new way to make it happen.

Cathy Goodwin

--

Creating your online course can be one of the best ways to increase revenue and develop an income stream that gets you away from payment tied to hours. In particular, course creation has many synergies with service businesses. You can refer clients to courses to make faster progress between sessions. And it’s not unusual for students to move from your courses to your coaching and consulting. They’ve gained some valuable insight and they know what you’re capable of offering.

In addition to generating revenue, your course helps you achieve two other business goals:

(1) Your course creates credibility.

Publishing a blog demonstrates your expertise and commitment. Your ability to produce high-quality content consistently, on your chosen topic, shows that you know your subject. In this way, you level the playing field when you’re competing against more experienced business owners, while you’re building up testimonials and word of mouth.

(2) Your course gives you exposure to a broader audience.

Those who follow blogs will be quite different from those who take courses, even…

--

--

Cathy Goodwin

Create a compelling marketing message that attracts your ideal clients through your unique selling story. http://cathygoodwin.com