Cathy Goodwin – Medium

Cathy Goodwin

Cathy Goodwin

Why Business Plans Usually Do Nothing for our Business

When I was new to the world of business, I attended a workshop that focused on planning as the answer to what ails you in business.

5d ago

Why Business Plans Usually Do Nothing for our Business

5d ago

Cathy Goodwin

Position yourself as an expert.

The secret is in the content.

Sep 27

Position yourself as an expert.

Sep 27

Cathy Goodwin

Introducing yourself to your prospective clients

You don’t have to begin with your origin story.

Sep 21

Introducing yourself to your prospective clients

Sep 21

Cathy Goodwin

Make your origin story more passionate!

The purpose of an origin story is to show your audience one (or both) of two things.

Sep 19

Make your origin story more passionate!

Sep 19

Cathy Goodwin

Does your website story have a happy ending?

Many business owners are influenced by the stories they tell themselves.

Sep 14

Does your website story have a happy ending?

Sep 14

Cathy Goodwin

3 things I hate about most webinars

Online marketing can be painful.

Aug 23

3 things I hate about most webinars

Aug 23

Cathy Goodwin

“How are you doing” means “I am a robot”

You answer the phone (thinking it is somebody else…or before the days when we had caller ID).

Aug 19

“How are you doing” means “I am a robot”

Aug 19

Cathy Goodwin

Why choose a copywriter for a marketing strategy session?

I offer several opportunities for consultation with me, as well as copywriting and copy coaching.

Aug 17

Why choose a copywriter for a marketing strategy session?

Aug 17

Cathy Goodwin

Exactly why are you sharing that story?

Lots of business owners have been advised, “Just tell a story. Any story.”

Aug 15

Exactly why are you sharing that story?

Aug 15

Cathy Goodwin

3 most asked questions about marketing

Solopreneurs and small business owners ask these marketing questions most often.

Aug 14

3 most asked questions about marketing

Aug 14

Cathy Goodwin

Cathy Goodwin

Create a compelling marketing message that attracts your ideal clients through your unique selling story. http://cathygoodwin.com

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