How To Be The Standout Star At Your Next Networking Event

Some time ago I was attending a networking event — one of those venues where we had to go around the room and introduce ourselves. Most of us had been coached to say something like, “You know how people get stuck in debt and can’t seem to break free? And you know how families can be torn apart over money? Well, I have a process that can solve your financial woes in just two weeks.”

Yeah, right.

Then it was Marilyn’s turn.

Marilyn kept her speech short. She said very simply, “This one client who had massive credit card debt when we started. She didn’t know how she was going to pay off her bills, let alone fix her credit rating and become a homeowner. After a year of coaching with me, she’s debt-free and just last week she closed on her dream home.”

Everybody woke up and most of us asked for Marilyn’s card — even me, and I was already a homeowner. We either needed her help or we knew someone who did.

Marilyn had cut through the clutter, noise and boredom of a typical gathering of business owners. She did this by telling a short, deceptively simple story.

Marilyn’s story fits into the category of success story — a story about one of her clients, not about her own experiences. But she can use this story on her About Page as…