Don’t Waste Your Time Building A Bad Website

Ask these 5 questions and watch your website deliver the goods.

Right after the thought, “I need a website,” business owners usually say, “I need a web designer!”

I did that too, for my very first website.

And sure enough, I had a website that made people say, “Beautiful!” But it didn’t do anything for my business.

Now I do things differently. Before even whispering “web design,” I tell my clients, you need to answer these five questions in as much detail as possible. Once you’re clear on your strategy, you can provide better information to your web designer. And most likely you’ll be pleased with your new home on the web.

1. What is the purpose of your website?

Even when you’re well-known through face-to-face contacts, you still need a persuasive website.

From photo by Andrew Neel on Unsplash.

A significant percentage of buyers (80% is the most common estimate) will visit a professional’s website before deciding to buy. They may still be in decision mode. They may be looking for validation of their choice, which may…