Starting a business on a shoestring and a vision
Mistakes entrepreneurs make when they’re strapped for cash (and sometimes when they have too much cash)
Victoria is starting a business as a virtual assistant. She eventually wants to target women in transition who are starting businesses. But for now, she needs to get some income and traction. She’s thinking of making decorative cards to get some money coming in. What can she do?
First, I applaud Victoria’s decision to embark on her first business venture as a Virtual Assistant. If you’re not sure what you want to do, and you’ve got the skills to work online, this is the way to go! If I had to start over I’d probably begin as a Virtual Assistant.
Apart from the money, you’ll learn a lot from the people who hire you. Many VAs learn all they can and then become copywriters, consultants, coaches, or designers…and hire their own VAs.
You can position your business to do just about anything. Some VAs just make appointments for clients and return their calls. Some help with marketing, even copywriting. Some fix websites.
Second, Victoria needs what I call a “stash of cash.”
When I’ve worked with successful business owners, I see they’ve found a middle path.
